4min 27sec video directed by Joseph Kahn was filmed in Los Angeles. It makes singing a statement about domestic violence with a message that an abusive relationship is not cool, you need to get out of it quickly.
Video stylized short musical documentary film is Rihanna and Eminem perform vocals with Megan Fox, Dominic Monaghan (Lost) plays a couple in a turbulent relationship, which alternate with physical violence and passionate love-making.
Rihanna sings her lines before symbolically burning the house of the couple, while Eminem raps in the middle of the field is removed the grain, joining Rihanna in front of the house at the end of the duet.
Rihanna, a victim of domestic violence from a friend, Chris Brown, recently told Access Hollywood: "It's something, you know, [Eminem, and I] both experienced, you know, in different directions, different ends of the table.
"It just is authentic. It was real. It was plausible for us to record both, but it was something that needs to be done and how he did it so clever.
Eminem had a troubled relationship with his 2-time ex-wife Kim.
Megan Fox donated the proceeds from her music video for the charitable purpose of the stay at home.
Single headed Billboard HOT100 cards for the third week of work.
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